Pharma Industry Use Hologram to Stop Drug Counterfeiter

13 07 2007

A UK firm has developed a new technique, which help pharma industry to shoot down drug counterfeiters. It’s a new platform technology with a myriad of applications. The new hologram product developed by the firm can react to simple stimuli such as breath or water to reveal a hidden image or change colour to confirm a product’s authenticity. The company use a variety of polymers between layers of film which are tuned to react to different stimuli. The polymers swell as a result of the stimuli and light is refracted in a different way, giving a visual response to verify authenticity.” The company claims the downfall with traditional hologram labels is that operatives responsible for inspecting products must be very familiar with the look and design of the genuine product, or have a genuine sample to compare - which leaves open the possibility of human error whereby fake and potentially dangerous drugs could enter the supply chain.
Datasource: www.in-pharmatechnologist.com/news-by-product/news