Hologram Industry News

FT. LAUDERDALE, Florida, June 23 ,2008 - InkSure Technologies Inc.a leading provider of covert machine-readable security solutions for the prevention of counterfeiting, fraud and diversion, and an important developer of RFID solutions, announced the appointment of Philip M. Getter as Chairman of the Board of Directors and Yaron Meerfeld as acting Chief Executive Officer. These management changes are designed to better align InkSure’s future growth in these rapidly expanding areas.

InkSure also announced that on June 16, 2008 Mr. Elie Housman resigned as CEO and Chairman of the Board but will continue as a Director. Mr. Housman contributed years of dedicated and inspired leadership to the Company through its early stages of technological and product development.

About InkSure Technologies Inc.
InkSure Technologies Inc., with its corporate headquarters in Ft. Lauderdale, Florida and its research and development center in Science Park, Rehovot, Israel, specializes in comprehensive, covert security solutions designed to protect high profile brands and documents of value from counterfeiting, fraud and diversion. The Company’s sales and marketing activities target a number of market opportunities, including financial, pharmaceutical, branded products, transportation, and government/institutional, on a global scale.
Additional information on the Company is available on its website at http://www.inksure.com.

Imperial Tobacco has developed a special edition holographic pack of Lambert & Butler to mark the cigarette marque’s 10 years as the UK’s biggest FMCG brand.
Hologram pack

Iain Watkins, trade communications manager at Imperial Tobacco, said: “To stay at the number one spot for ten years is no mean feat and to mark this achievement we have launched special edition holographic packs.
“It is also the first time a registered hologram has been used on a tobacco product, setting a new standard for product packaging.”
Source: www.ihma.org
Similar Stories:
Cards that Sparkle
Cigaronne

Business leaders are promoting hologram tours to avoid producing the significant greenhouse gas emmissions associated with air travel. Earlier in year Al-Gore-Vice President of USA and Prince Charles appeared as a hologram in World Future Energy Summit at Abu-Dhabi. Now, former SYSTEM OF A DOWN frontman Serj Tankian is urging eco-conscious rockers to stop showing up for gig-and prject themselves onstage insted to save the environment. The rockers claims his peers could cut down on emission by getting holographic.
He Says”I think we could reduce or need to travel if we could project ourselves into meeting and concerts. We have the technology and we’re not usiing it right now. “There would be no travel costs, so bands with very little money could play shows, and tickets would cost less”.
We hope that business leaders will follows this path lead by Prince Charles and Tankian by increasing tel-conferencing and hologram conferencing.
Sources: http://www.pr-inside.com

BMW of North America is marketing the X6 as an entirely new class of vehicle. BMW is trying to catch people’s attention in a revolutionary way by utilizing hologram technology developed by the Dutch advertising firm, viZoo, a ten-foot long light-controlled area, the system will display a three-dimensional, interactive image of the X6 at four different locations in New York between April 21st and May 16th. The system is manipulated through a touch-screen mounted outside the display and allows participants to view the X6 from a variety of angles, check out the interior and get a run-down on the vehicle’s stats.
[Sources: BMW]

Harriet Casdin-Silver Dies
(Feb 10, 1925- Mar 10, 2008)

Harriet Cadin Siver (1925-2008) passed away unexpectedly of pneumonia on Monday, March 10, 2008. Harriet was truly a world pioneer in the art holography.

Harriet Casdin-Silver was perhaps the world’s leading exponent of holography, having developed technical skills and aesthetic applications unparalleled in the field. Harriet Casdin-Silver was a pioneer of art holography in the United States and was an important figure in the development of installation art and technological art in the 1960s. Casdin-Silver’s work was internationally recognized and has been exhibited for over 25 years in museums, galleries, and universities through the Americas, Europe, and Asia. Casdin-Silver was the first artist to develop frontal-projection holograms, the first to explore white light transmission multi-colored holograms, and the first to exhibit outdoor, solar-tracked holograms.

Casdin-Silver began her artistic career in the 1960s as a painter and quickly moved into multi-media and technological images. In 1968, she made her first holograms, becoming one of the first artists to work in this media. Casdin-Silver’s early work focused on both abstract and object-based images; by the late 1970s, Casdin-Silver began exploring the human figure, in particular the female body. At the same time, the artist began to combine holography with other media to create installation pieces. More recently, Casdin-Silver’s work focuses on the issues of feminism, the human form, the aging process, death, and issues of identity.

May Her Soul Rest in Peace

Holograms and RFIDs are the similar technologies used by companies as a method for anti-counterfeiting and brand protection. Now the two technologies are coming in a combo pack with double protection to prevent pirates selling counterfeits.

Hitachi with Toppan has launched the world’s first hologram-toting IC tag. The ‘ IC Hologram’ combines the two technologies with a view to making tracking and verifying the authenticity of a product as watertight as possible. Future applications are likely to include using it to secure batches of medicines, but for now it’s going to keep tabs on really important stuff like designer perfumes and handbags.

The hologram element is costly to fake without large-scale facilities, while the RFID data is encrypted and even more difficult to crack. On top of those, the sticker they are rooted to can’t be peeled off a product without breaking into pieces.

Trade in counterfeiting and pirated goods cost global economy $ 650 billion annually. Toppan says this is crucial as “tens of trillions of yen (£100 billion+)” are lost to counterfeiters every year. More importantly, it reckons it can scoop up ¥4 billion (£19 million) in annual sales of the stickers.
Sources: http://www.techradar.com/news/world-of-tech/future-tech/worlds-first-holographic-rfid-tag-252668

According to the Orange Future of Football report for 2008. The Premier League will be playing games in space sometime soon, so it seems we can’t even speculate wildly enough to keep up with the changes to the global game. Fans will be able to live in and around football grounds as the ultimate display of loyalty, an honour previously reserved for groundsmen.

http://www.orange.co.uk/sport/football/pics/3395_1.htm?

The use of a projector to power the primary handset display opens up the possibility of holographic displays in the future. Samsung is developing a new technology to use optical projection displays inside mobile phones, instead of LCDs. This may soon enable cellphones with 3D holographic displays. Projection technology has become miniaturized enough to fit inside a handset, and Samsung has developed a “panel type waveguide,” a new refraction technology, that can distribute the light from these tiny optical projectors evenly across a mobile phone’s display.

Projection technology has benefits over LCD or OLED display technologies because the projection display can be scaled to any desired size (presumably by altering how the light is refracted onto the display), whereas an LCD or OLED display needs to be manufactured in a predetermined size.
Sources: http://gadgets.todaynominated.com/2008/02/22/samsung-phone-with-3d-holographic-projection-display/

The Royal Canadian Mint (RCM) had launched the Olympic Hologram Snowboarding coin. The innovative hologram coin celebrates the XXI Olympic Winter Games in Vancouver, British Columbia.

The $25 sterling silver coin is part of the Silver Hologram Coin Series, which includes 15 different designs or themes. The snowboarding theme is the first for 2008 and the sixth in the hologram series that will continue through the end of 2009. Only 45,000 coins will be minted for each theme.

Sources: http://www.mint.ca/royalcanadianmintpublic

Very soon holograms will be made in less than a minute. University of Arizona optical scientists have broken a technological barrier by making three-dimensional holographic displays that can be erased and rewritten in a matter of minutes. The work, which started about two years ago, was done in collaboration with Nitto Denko Technical Corp. and was funded by the U.S. Air Force Office of Scientific Research.

The holographic displays - which are viewed without special eyewear - are the first updatable three-dimensional displays with memory ever to be developed, making them ideal tools for medical, industrial and military applications that require “situational awareness.”

According to the sources the technology will be helpful in medical science. “Three-dimensional imaging techniques are already commonly used in medicine, for example, in MRI (magnetic resonance imaging) or CT scan (computerized tomography) techniques,” Tay said. “However, the huge amount of data that is created in three dimensions is still being displayed on two-dimensional devices, either on a computer screen or on a piece of paper. A great amount of data is lost by displaying it this way. So I think when we develop larger, full-color 3-D holograms, every hospital in the world will want one.”
Sources : http://www.eurekalert.org/pub_releases/2008-02/uoa-uo020508.php
Contact: Lori Stiles
lstiles@email.arizona.edu
520-626-4402
University of Arizona
hologram.pdf